Sales Operations and Planning Assignment Example | Topics and Well Written Essays - 1750 words

Sales Operations and Planning - Assignment Example With a good reputation and dedicated service delivery, we are sure of conquering this new market. However, unlike in USA, we will have to adopt new strategies which will enable us coax and maintain a large pull of clients. Although we will only focus on business customers, we are sure of realizing a success which has of course been associated with our company since its inception. However, it will not be an easy task because it will be a challenging moment to our company. Therefore, in order to succeed, we will have to adopt well-researched appropriate strategies. As an organization, we will have to properly plan to sell our commodities to this new market. Among the most important activities to be undertaken to ensure a successful utilization of this market is the selling of products. As suppliers, we are always aiming at distributing our commodities to a team of target clients. However, before launching such a new market, it is the responsibility of the management to liaise with the Sales and Marketing Manger to conduct a market research in order to find out more information about the new market. Hence, it implies that, as pat of our promotional activities, we will have to conduct and intensive and rigorous research to enable us understand much about the clients’ attitudes, level of competition in the market and pricing strategies before settling on our target market (Kerin 117). Based on this, I would like to categorically state to you that we will settle on personal selling as one of our sales strategies. This means that we will have to recruit a team of sales executives who will have to traverse different regions of the country to communicate with our potential customers face-to-face. This, in our opinion, is one of the most innovative ideas which will enable our sales team to personally meet with our target clients, engage them in discussions and persuade them to buy from us.